Apple finally fixed Siri. So why does it feel anticlimactic?
Apple
Google/DeepMind
Apple's Siri AI arrived in the iOS 27 beta, delivering on promises of personal context, world knowledge, and on-device information retrieval. However, after years of delays, the launch feels anticlimactic because the AI race has moved beyond simple chatbots to agents and multimodal tools. Despite this, Siri AI is impressive, powered by Google's Gemini models, and will be available to all users with the official iOS 27 release in September.
Apple finally shipped Siri AI in the consumer beta of iOS 27, launched in July, fulfilling its promises of personal context understanding, broad world knowledge, and surfacing relevant information stored on iPhone. However, the arrival feels anticlimactic because the AI race has surged ahead, with tools now coding, agents completing multi-step tasks, and AI working alongside users. The new Siri allows natural back-and-forth conversations, type input, a dedicated app, and can understand personal context to find photos, emails, contacts, and more, even asking it to pull up a saved receipt without specifying where. It can also handle questions about photos, launch websites, use apps, play media accurately, brainstorm ideas, and use the Camera viewfinder for real-world info. These improvements were made possible by Apple's partnership with Google, using Gemini AI models to train Apple's proprietary Foundation Models that run on Apple Silicon and Private Cloud Compute. The public will get Siri AI with the official iOS 27 release, expected in September.
- Abbreviations
- iOS = iPhone Operating System — операционная система для iPhone
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